HomeLife InsuranceAdvisorEngine Updates Its Planning Tool

AdvisorEngine Updates Its Planning Tool


AdvisorEngine, Franklin Templeton’s digital wealth subsidiary, says it has released the next generation of its financial planning ecosystem. The tool offers investment advisors and their clients a planning experience within a comprehensive asset management platform.

Advisors can use it to work with clients in the quick creation and funding of financial plans that can be fully implemented without going through multiple systems or having to make repetitive steps, the company said Tuesday.

“Advisors now have the power to drive a highly customized, engaging goals-based planning experience with their clients,” AdvisorEngine CEO Rich Cancro said. “We are building upon our ethos of delivering efficiency of scale and giving time back to advisors to help them focus on their clients and growing their business.”

AdvisorEngine’s goals-based planning tool, developed with Franklin Templeton, is embedded into its platform and workflows; data from a client’s plan, for instance, automatically starts up the advisor implementation process, the firm said. This provides wealth management firms scalability thanks to AdvisorEngine’s custodian integrations.

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